Anomalia Documentation

Everything you need to know to get the most out of Anomalia — from setting up your first brand to advanced features.

What is Anomalia

Anomalia is an AI-powered social media manager that plans, creates, schedules and publishes content across all major social platforms. You approve; Anomalia handles everything else.

It's not a tool you operate — it's an AI employee you hire. Connect your brand once, and Anomalia takes over your social media presence.

Core principle: everything follows propose-approve. The AI never acts silently. Every strategic decision is presented as a proposal you must explicitly approve.

What you can do

Create content — images, videos, and captions tuned to your brand voice
Plan ahead — a week-by-week editorial plan with themed topics and platform-optimised timing
Publish automatically — auto-publish at optimal times, or hold for your approval
Track performance — per-platform engagement metrics that inform what Anomalia creates next
Manage your brand — a knowledge hub for your products, team, and competitors
Run multiple brands — manage several brands from one account

How to start

Connect your brand

Drop your website URL. Anomalia reads your brand, products, logo, and colours automatically.

Connect social accounts

Link Instagram, TikTok, Facebook, LinkedIn, X, Threads, or YouTube. Anomalia learns from your past posts.

Review the plan

Anomalia proposes a full editorial plan with strategy, voice, cadence and themed weeks.

Approve and publish

Approve posts with one tap. Anomalia handles scheduling, publishing, and learning from results.

Learn more

Quick start — set up your first brand in 2 minutes
Brands — how brands work and how to manage them
Editorial plan — how Anomalia plans your content
Studio — teach Anomalia about your brand